Exploring The True Value of Premium Wedding Photography
If you have ever wondered how wedding photographers get away with charging what they do then you need to read this.
This article originally began life as a sales pitch to explain why I charged more than others for my wedding photography services.
My goal was to demonstrate why it was worth spending more on me and my services over the other guy who charges less.
The further I got into planning the pitch, the more I came to realise that the other guy’s approach to pricing is just as valid as my own.
I ended up deciding that it was best to do some proper research into the true value of wedding photography.
My big revelation was how wedding photography pricing is actually quite similar in many ways to airline fares. (more…)